Digital Marketing Strategist

Not set
United States of America
Troy, Michigan
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Seco Tools is seeking an experienced marketer with a passion for building effective multi-channel marketing strategies that drive business results. This full-time role as Digital Marketing Strategist will join our team and help lead our strategic plans across multiple touchpoints.

Who We Are And What We Do

We are a people company in the machining business. For over 80 years, we have been more than just a cutting tool provider. Our tools help build planes, trains, automobiles, and everything else around us. Your phone case? The molds are cut and built by our tools. The Chicago Bean in Millennium Park was created by our tools. It's our business, we're good at it, and proud of it! We make a difference in people's lives, and we want you to be a difference maker too.

Profile and Position Summary

At Seco Tools, we believe in achieving great things together through our family spirit. Our Digital Marketing and Communications team is looking to add a team member that will help lead our marketing strategies across marketing automation, digital advertising, website, and more. With marketing activities across North and South America, as well as global marketing activities, we need a team member that thrives in a dynamic work environment and is proficient in working with collaborative and diverse teams.

We place great value on your personal qualities and knowledge in this recruitment. You have three to six years proven experience in developing digital marketing strategies coupled with excellent problem solving, interpersonal, and written skills. You also have a passion for working with cross-functional teams and applying marketing trends and technology to achieve results.

The ideal team member is a top notch communicator, strategically minded, and uses industry trends and standard methodologies to deliver full funnel inbound marketing results.

Duties & Responsibilities:

  • Oversee and support Digital Marketing Specialist in developing online publication calendar plan and reporting, web trouble shooting, and in managing CRM lists

  • Coordinate specific web development projects to deliver improved UX and functionality

  • Participate on and contribute to global marketing teams such as Digital Advertising, Website, and Marketing Automation

  • Work with our agency partners to deliver effective digital advertising campaigns and practical SEO improvements

  • Develop effective marketing automation customer journeys

  • Deliver digital marketing consultation and support to our channel partners

  • Collaborate with manager to develop internet sales and channel development marketing strategies

  • Together with manager, build and continuously improve our data strategy and digital marketing reporting

Compensation & Benefits:

  • All things insurance, disability, etc.

  • 401k savings plan with auto/matching contribution up to 8%

  • 11 Paid holidays in addition to your regular PTO.

  • Paid volunteer time – what’s important to you is important to us.

  • Tuition reimbursement – almost 4 times what most companies reimburse!

  • Employee referral program – $2,000 per referral. If we recruit the best, they’ll bring in the best!

  • IncentFit – get financially rewarded for being healthy and active.

  • On-site Fitness Center – just opened in the fall of 2019.

Seco Tools, a subsidy of Sandvik is an equal opportunity/affirmative action employer. All qualified individuals will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Any applicant who, because of a disability, needs accommodation or assistance in completing an application or at any time during the application process should contact Human Resources at Sandvik also provides reasonable accommodations to employees with disabilities consistent with its obligations under the law.

Deadline: Not set
Job-ID: R0042917

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